lg2

Montréal, Canadá

Información de Contacto

3575 Saint Laurent Boulevard Suite 800
Montréal Québec H2X 2T7
Canadá
Teléfono: (+1) 514 281-8901

Basic Info

Competencias principales: Promoción de ventas / Punto de Venta, Comunicación Corporativa, Marcas / Desarrollo del producto, Packaging / Diseño

Fundada en: 1991

Empleados: 260

Premios: 12

lg2

3575 Saint Laurent Boulevard Suite 800
Montréal Québec H2X 2T7
Canadá
Teléfono: (+1) 514 281-8901
Pénélope Fournier

Pénélope Fournier

Partner, General Manager, Montreal

Paul Gauthier

Vice President, Head of Strategy

Teléfono: (+1) 514 281 8901

Sylvain Labarre

President

Teléfono: (+1) 514 281 8901

About lg2

We are the largest independent creative agency in Canada. TO.QC.MTL. Our philosophy: Seize the opportunity. Create another one. Seizing an opportunity is about finding the best strategic, technological and creative solutions to create meaningful connections with consumers and our clients' brands. Creating an opportunity is about anticipating the future neeeds of today's consumer. It's blending experience and instinct to not just do what has been asked, but to push past the ask for solutions that exceed all of our clients' expectations. Our services: strategy, innovation, digital experience, architecture, advertising, content, branding & design, packaging.

Idiomas

Inglés, Francés
Filosofía y ventajas competitivas

To think like a brand means to instil its equity, essence and promise into the heart and mind of the consumer. It means creating a strong, distinctive and pertinent preference that gives the brand added-value over the long run. To act like a retailer means stepping outside of the agency’s four walls, defending the brand’s positioning and expanding its reach, product by product, market by market, square foot by square foot, every single day.

Each one of our ideas must be big enough and powerful enough to deliver short-term results and long-term brand loyalty. It is the core of this idea that creates the best brand-awareness campaign, the best in-store label and everything else in between. It must win over the consumer from the wheel of their car, their grocery basket or their smartphone screen.

This is how we work. This is how we’ve been doing it for the past 25 years. 

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