Before opening WIP, six of its founding partners worked together for more than six years (at CP+B) leading iconic brands like Domino’s, Hotels.com, Kraft Mac & Cheese, and Infiniti to prolific results. The seventh founding partner is a startup veteran with over 20 years of experience building companies.

We know what it takes to shift momentum for a major corporation or to make a startup successful. We saw first-hand how big agencies and holding companies operate. That’s why we built a new model for ourselves and for the partners we serve.