2018 The One Show Award Winners

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2018 The One Club for Creativity - Penta - Agency/Brand Collaboration / Five Year
2018 The One Club for Creativity - Penta - Agency/Brand Collaboration / Five Year

Thinking Globally, Acting Locally

AGENCIA: BBDO New York
MARCA: Snickers
CATEGORíA: Agency/Brand Collaboration / Five Year
PREMIO: Penta
ANUNCIANTE: Mars, Inc.

2018 The One Club for Creativity - Gold - Experiential / Live Events

Fans Of Love (160s)

AGENCIA: R/GA
MARCA: Love Has No Labels
CATEGORíA: Experiential / Live Events
PREMIO: Gold
ANUNCIANTE: Ad Council

2018 The One Club for Creativity - Gold - Experiential / Live Events

Fans of Love (110s)

AGENCIA: R/GA
MARCA: Love Has No Labels
CATEGORíA: Experiential / Live Events
PREMIO: Gold
ANUNCIANTE: Ad Council

2018 The One Club for Creativity - Gold - Craft / Writing - Campaign

Sad man : Go on

AGENCIA: Ogilvy & Mather Johannesburg
MARCA: KFC
CATEGORíA: Craft / Writing - Campaign
PREMIO: Gold
ANUNCIANTE: KFC Corporation

2018 The One Club for Creativity - Gold - Broadcast / Any Length - Campaign

Sad man : Go on

AGENCIA: Ogilvy & Mather Johannesburg
MARCA: KFC
CATEGORíA: Broadcast / Any Length - Campaign
PREMIO: Gold
ANUNCIANTE: KFC Corporation

2018 The One Club for Creativity - Gold - Craft / Writing - Campaign

Sad man : Take a deep breath

AGENCIA: Ogilvy & Mather Johannesburg
MARCA: KFC
CATEGORíA: Craft / Writing - Campaign
PREMIO: Gold
ANUNCIANTE: KFC Corporation

2018 The One Club for Creativity - Gold - Broadcast / Any Length - Campaign

Sad man : Take a deep breath

AGENCIA: Ogilvy & Mather Johannesburg
MARCA: KFC
CATEGORíA: Broadcast / Any Length - Campaign
PREMIO: Gold
ANUNCIANTE: KFC Corporation

2018 The One Club for Creativity - Gold - Broadcast / Any Length - Campaign

Sad man : Pleae take your time

AGENCIA: Ogilvy & Mather Johannesburg
MARCA: KFC
CATEGORíA: Broadcast / Any Length - Campaign
PREMIO: Gold
ANUNCIANTE: KFC Corporation

2018 The One Club for Creativity - Gold - Craft / Writing - Campaign

Sad man : Pleae take your time

AGENCIA: Ogilvy & Mather Johannesburg
MARCA: KFC
CATEGORíA: Craft / Writing - Campaign
PREMIO: Gold
ANUNCIANTE: KFC Corporation

2018 The One Club for Creativity - Gold - Film / Short Form

Even More Drama

AGENCIA: McCann Worldgroup
MARCA: CIGNA
CATEGORíA: Film / Short Form
PREMIO: Gold
ANUNCIANTE: CIGNA

2018 The One Club for Creativity - Gold - Craft - Writing / Campaign

Anchor Milk Slams Real

AGENCIA: Colenso BBDO Auckland
MARCA: Anchor
CATEGORíA: Craft - Writing / Campaign
PREMIO: Gold
ANUNCIANTE: Fonterra Brands

2018 The One Club for Creativity - Gold - Craft - Writing / Campaign

Anchor Milk Slams / Inside Out

AGENCIA: Colenso BBDO Auckland
MARCA: Anchor
CATEGORíA: Craft - Writing / Campaign
PREMIO: Gold
ANUNCIANTE: Fonterra Brands

2018 The One Club for Creativity - Gold - Craft - Writing / Campaign

Anchor Milk Slams Blank Canvas

AGENCIA: Colenso BBDO Auckland
MARCA: Anchor
CATEGORíA: Craft - Writing / Campaign
PREMIO: Gold
ANUNCIANTE: Fonterra Brands

2018 The One Club for Creativity - Gold - Branded Content

How the hearing test in disguise was made

AGENCIA: CHE Proximity
MARCA: Cochlear Australia and New Zealand
CATEGORíA: Branded Content
PREMIO: Gold
ANUNCIANTE: Cochlear Australia and New Zealand

2018 The One Club for Creativity - Gold - Craft - Innovation in Moving Image Craft / Audio
2018 The One Club for Creativity - Gold - Branded Content

How the hearing test in disguise was made

AGENCIA: CHE Proximity
MARCA: Cochlear Australia and New Zealand
CATEGORíA: Branded Content
PREMIO: Gold
ANUNCIANTE: Cochlear Australia and New Zealand

2018 The One Club for Creativity - Gold - Online / Short Form - Single

Michael K. Williams Asks- Am I Typecast

AGENCIA: Wieden + Kennedy
MARCA: The Atlantic
CATEGORíA: Online / Short Form - Single
PREMIO: Gold
ANUNCIANTE: Atlantic Media Company

2018 The One Club for Creativity - Gold - Online / Long Form - Single

Notes

AGENCIA: BBDO Canada
MARCA: Take Note
CATEGORíA: Online / Long Form - Single
PREMIO: Gold
ANUNCIANTE: Take Note

2018 The One Club for Creativity - Gold - Online Films & Video / Long Form - Campaign

The Truth is Hard to Find - Bryan Denton

AGENCIA: Droga5
MARCA: The New York Times
CATEGORíA: Online Films & Video / Long Form - Campaign
PREMIO: Gold
ANUNCIANTE: The New York Times Company