TítuloH is for Handwashing
Agencia
Campaña H is for Handwashing
Anunciante Lifebuoy
Marca Lifebuoy

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Medio Case Study
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Acerca de MullenLowe Lintas Group

Lowe Lintas, the agency was founded in 1939 as a part of Hindustan Unilever, Lowe Lintas is one of India’s largest and most storied communication groups. Headed by Chairman and Chief Creative Officer R. Balakrishnan (Balki) and CEO Joseph George, Lowe Lintas employs over 650 people across eight divisions and nine cities all over India. Today, Lowe Lintas India is a wholly owned subsidiary of the Interpublic Group, and one of the star offices in the Lowe Worldwide network. Headquartered out of London, Lowe Worldwide has over 80 offices in 73 countries and a client roster that includes Unilever, Johnson & Johnson, Nestle, Ericsson, Sharp, Saab and many more. Lowe Lintas is the agency that gave the country its very first Indian commercial, and today is a household name, synonymous with exceptional communication platforms. Some of our clients include Unilever, Idea, Tata Tea, Bajaj Auto Ltd, ICICI Life Insurance, BPCL, Britannia, ET Now, BBC World News, Maruti Suzuki, Hindustan Times, Tata Croma and Tanishq. Over the years, the agency has helped build some of India’s most successful brands. ICICI Prudential – India’s largest private life insurance company. Johnson’s baby – India’s leader in baby care products. Lifebuoy – India’s largest selling bathing soap. Titan – India’s largest watch brand. Maruti Udyog Ltd. – India’s largest car manufacturer. We have strong client relationships and many of our clients have stayed with us for over ten years. Lowe Lintas also offers its clients holistic marketing services that go beyond conventional advertising such as Digital solutions, Direct Marketing and CRM, Corporate Identity and Design, Public Relations, Film Production, Rural Marketing, Health Care and Entertainment Marketing.

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