TítuloLeft Wing
Agencia
Campaña Everyone Deserves Wings
Anunciante Pizza Pizza Royalty Corp.
Marca Pizza Pizza

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Acerca de Zulu Alpha Kilo

Trade publications have written that Zulu Alpha Kilo (Z.A.K. for short) stands out as a ‘maverick global indie agency’ within the fiercely competitive advertising industry dominated by global holding companies. Launched in 2008, we’re proud that our shop has built a reputation over the years as an industry outlier and one of the most respected independent agencies in the world.
In 2016, Ad Age named us Small Agency of the Year and in 2017, 2021 and 2022, International Small Agency of the Year. We were featured as one of Forbes Top 100 Innovators of 2018, The Drum’s Agency of the Year 2021, and Campaign US 2021 Independent Agency of the Year. For three years running, Fast Company has recognized our work in their World Changing Ideas issue. In 2022, we were listed among the top ten independent agencies in the world in Cannes, One Show and D&AD, based on a body of effective, breakthrough work.
We were founded on the belief that the world needs more creativity. It’s what drives all our decision-making. There is just so much ineffective, badly crafted work in the world that never gets noticed, has zero impact and is a waste of client budgets. We are here to change all that.
When you truly embrace creativity as a competitive advantage, you will see it transform your world and your business. We’ve witnessed this over and over with our own clients.
And, as a purpose-driven company, we also use our creativity to do good in the world by supporting causes we truly believe in.
With 180 staff in New York, Toronto, and Vancouver, Z.A.K. is a magnet for top global talent. Want to change your world as a marketer? Let’s fight sameness together. 

Latest News

HomeEquity Bank invites Canadians to attend a Meeting with the Past, in remembrance of Canadian veterans and in support of The Legion National Foundations Digital Poppy program

 

In honour of Canadian veterans who served their country in the Canadian Armed Forces, HomeEquity Bank, provider of the CHIP Reverse Mortgage, is the proud supporting partner of the Digital Poppy Campaign for the sixth consecutive year.

This year, HomeEquity Bank is proud to present the Meeting with the Past campaign – an invitation to experience a week of wartime, as a reminder of the many sacrifices made by Canadian veterans. The campaign will send real calendar invitations from the past and allow Canadians to attend a meeting occurring during a key Canadian battle from past wars.

These meetings are narrated by experts with backgrounds in history and wartime documentaries. The meetings are hosted on MeetingWithThePast.com, where a week in the life of a soldier is displayed through an interactive calendar, for Canadians to experience firsthand the horrors and challenges that were faced. In remembrance of the many sacrifices, Canadians are encouraged to donate a Digital Poppy in support of The Legion National Foundation.

Created in partnership with Zulu Alpha Kilo, the idea came from the realization that it was possible to send real meeting invites from years past – even as far back as 1917 during the first great war. “The juxtaposition between the types of meetings we have now compared to what Canadian soldiers faced on a daily basis felt like a powerful reminder of our Veterans’ sacrifices,” says Brian Murray, Chief Creative Officer, Zulu Alpha Kilo.

The experience includes videos featuring meetings from 3 key battles that the Canadian Armed Forces played a pivotal role in: The Battle of the Somme, the Liberation of the Netherlands and D-Day.

The campaign also features a launch campaign video that will be airing across the country as of October 28th, as well as on HomeEquity Bank and The Legion National Foundations social channels.

The Digital Poppy campaign and Meeting with the Past are two ways The Legion National Foundation and HomeEquity Bank are bringing Remembrance Day into the digital age and the hearts and minds of younger generations. Canadians can visit MeetingWithThePast.com to learn more about the Digital Poppy campaign, and how to make a donation in support of Canadian Veterans. 

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