Most of the time when you think of a billboard advertisement, you probably think of commercial usage, like a company showing off its flashy new products and services. However, this is just one possible use of this eye-catching advertisement style. Another way they can be utilized is for personal reasons, such as a birthday, anniversary, or marriage proposal. We’re going to be showing you some interesting ideas for publicizing the events in your life, and why out-of-home advertising is a fun and unique way to do it.
Why Use a Billboard to Broadcast a Personal Event?
There are a lot of reasons why you should use a billboard to advertise your personal event. For one, billboards can reach a large audience. For example, if you need to notify people of a missing person or pet, you want to pick a method with a high likelihood of viewers. It was reported that 71% of people actively observe billboards while driving. This is a high volume of viewers, and if you need to reach a lot of people quickly this is the way to do it.
Another reason why you may choose to utilize out-of-home advertising is because using a billboard is a unique way to show off your personal life moment! One example of this is by using a board to create a marriage proposal; using a billboard is a special and memorable way to propose to someone, and many couples have already decided that this is the exact way they want to proclaim their love. And it doesn’t stop there; anniversaries, birthdays, retirements, and remembrances are all examples of other important moments that can be commemorated using an OOH bulletin.
Now How Do I Show Off My Ideas?
There are a lot of fun and interesting ways to put your ideas out on a billboard. Of course some of the nuances depend on the reason for your ad, but in general it’s a good idea to keep your design simple and clear. Even though billboards are quite big, it’s important to keep the number of words to a minimum and display them clearly, especially because you often can’t get up super close to a board to read tiny text. And if you’re trying to catch the attention of as many passersby as possible, remember the 3-second rule: this is where you assume that your reader only has about 3 seconds to absorb everything on your board. And of course have fun personalizing your ad with your favorite colors and photos!
There are so many options for creating a unique advertisement for your personal life moments. Check out billboardsin.com today to see what possibilities are out there!