Título | Gift Shop |
Agencia | Dentsu Inc. |
Campaña | Hotel Japan Gift Shop |
Anunciante | Hotel Japan |
Marca | Hotel Japan |
Fecha de primera difusión/publicación | 2015 |
Lema | colors, pictures, squares, |
Filosofía | We designed colorful wrapping papers that can be utilized in multiple ways by cutting them into different sizes; business cards, leaflets, gift ribbons and even cushioning materials. Following this style, the catalog was designed and bound in a unique style. |
Problema | The brief was to develop a design system for Hotel Japan — a small gift shop in Tokyo. |
Resultado | Despite being located in a remote area and without doing any PR, the shop was spotted by high culture magazines like Monocle, and featured as “Top 100 Must Visit Places in Tokyo” in 2014. |
Medio | Folletos |
Productora | TYO Production Inc. |
Jefe de cuentas | Yumi Masuda |
Director creativo | Morihiro Harano |
Responsable de conceptos / redactor | Haruko Tsutsui |
Responsable de conceptos / redactor | Scott Lehman |
Director artístico | Yoshihiro Yagi |
Productor de la agencia | Misato Tachibana |
Design Company | PEN Inc |
Design Company | Creative Power Unit |
Diseñador gráfico | Taiji Kimura |
Diseñador gráfico | Daisuke Hatakeyama |
Diseñador gráfico | Hirono Matsunaga |
Fotógrafo | Takaya Sakano |
Productor | Shunichi Takano |
Productor | Yuta Harasawa |
Printing Director | Shinya Tamura |