The epic new campaign from Channel4 for the Paralympic Games Tokyo 2020 explores the sacrifices made by Paralympians to pursue their dreams of being champions. Edited by Amanda James, directed by Oscar-nominated cinematographer Bradford Young ASC with Serial Pictures X Somesuch and 4Creative.
Shots called it their Ad of the Week, saying “Backing a stupendous edit from Final Cut’s Amanda James – all missed birthdays and burst blisters – is the inspired use of Bugsy Malone banger So You Want To Be A Boxer, this time re-arranged with a vocal performance by British artist Jay Prince.”
Read the complete Shots article here.