| Título | The World's Biggest Asshole |
| Agencia | The Martin Agency |
| Campaña | The World's Biggest Asshole |
| Anunciante | DonateLife America |
| Marca | Donate Life |
| Fecha de primera difusión/publicación | 2016 / 8 |
| Sector Empresarial | Instituciones/Organizaciones no gubernamentales |
| Sinopsis | Coleman Sweeny is the guy that everyone hates. He litters, he honks at old ladies crossing the street and he steals candy from children. He is an asshole. But one day, he does something selfless and generous: he dies. And on this day, he goes from asshole to hero, because he is an organ donor. His liver saves a father of two, his heart saves a school teacher, his tendons save an injured military vet. In life Coleman was an asshole, but even an asshole can save a life. |
| Medio | Televisión |
| Duración | |
| Productora | Furlined |
| Producción musical | Duotone Audio Group |
| Realizador | Speck + Gordon |
| Responsable de la creación | Joe Alexander |
| Responsable de conceptos / redactor | Wade Alger |
| Responsable de conceptos / redactor | David Vogeleer |
| Responsable de conceptos / redactor | Brig White |
| Productor digital | Jill McGrath |
| Managing Director | Chris Mumford |
| Director de cuentas | Brad Higdon |
| Ejecutivo de cuentas | Carter Crenshaw |
| Director ejecutivo de creación | Jack Livesey |
| Director ejecutivo de creación | Peter Nashel |
| Productor ejecutivo | Ross Hopman |
| Productor de la productora | Giovonni Lobato |
| Broadcast Producer | Steve Humble |
| Managing Director Account Management | Chris Mumford |
| Director de cuentas | Audyn O |
| Ejecutivo de cuentas | Cori Kaylor |
| Production Business Manager | Karen Taylor |
| Group Project Management Supervisor | Danielle Cin |
| Brand Communications Manager | Katherine Dorey |
| Productor ejecutivo | LoveChild |
| Director/Executive Producer | Speck |
| Director/Executive Producer | Gordon |
| President/Executive Producer | Diane McArter |
| Productor ejecutivo | Jay Wakefield |
| Productor delegado | Greg Schultz |
| Director de fotografía | Jeff Cutter |
| Jefe de decorados | Andrew Reznik |
| Montaje | Cut + Run |
| Montador | Graham Turner |
| Executive Producer, Editorial | Carr Schilling |
| Postproducción | The Mill |
| Colorista | Adam Scott |
| Colorization | Thatcher Peterson |
| Flame Artist | Robin McGloin |
| 2D Artist | Don Kim |
| Efectos especiales | Jordan Sharon |
| Efectos especiales | Tim Davies |
| Production Coordinator | Pat DeVaney |
| Empresa de creación sonora | Lime Studios |
| Sound Designer | Jeff Malen |
| Productor de sonido | Susie Boyajan |
| Música | Doutone |
| Managing Director | David Leinheardt |
| Actor /Celebridad | Thomas Jane |