Título | Parents |
Agencia | Moroch |
Campaña | McPick 2 |
Anunciante | McDonald's |
Marca | McDonald's |
Fecha de primera difusión/publicación | 2016 / 7 |
Sector Empresarial | Restaurantes y comida rápida |
Filosofía | Lucky Post editor Travis Aitken and sound designer Scottie Richardson were part of the new campaign for McDonald’s via agency Moroch that reminds us that there are many things you cannot choose, but you can “McPick 2.” The campaign highlights humor in everyday subtleties of life - “Parents” is an excerpt of dad emoji illiteracy and “Passengers” presents the awkward and unfortunate scenarios we find ourselves locked into during flights. |
Medio | Televisión |
Duración | |
Color | MPC LA |
Broadcast Director | Kathleen Torres |
Director ejecutivo de creación | Kevin Sutton |
Director artístico | Elijah Farmer |
Responsable de conceptos / redactor | Greg Szmurlo |
Agency | iNSPIRE! |
Director creativo | Benjamin Jara |
Responsable de conceptos / redactor | Ivan Gonzalez |
Productora | Poster |
Realizador | Plastico |
Realizador | Sebastián Caporelli |
Postproducción | Lucky Post |
Montador | Travis Aitken |
Productor ejecutivo | Jessica Berry |
Assistant Editor | Alex Heisterkamp |
Mixer | Scottie Richardson |
Finish Artist | Tim Nagle |
Colorista | Ricky Gausis |