Halal

Amsterdam, Países Bajos
TítuloBarça, Patta & Nike
Agencia
Campaña Barça, Patta & Nike
Anunciante FC Barcelona x Nike x Patta
Marca FC Barcelona x Nike x Patta
Fecha de primera difusión/publicación 2023 / 10
Sector Empresarial Equipos deportivos, Eventos deportivos
Filosofía HALAL and Iconoclast have teamed up to produce the captivating campaign film for the collaborative capsule collection by Patta, FC Barcelona and Nike.

The creative concept was developed in close collaboration with Vincent van de Waal (Creative Director Patta) and Lukas Nieuwenhuijsen (Nike Relationships Director).

Paul Geusebroek directed a stunning film that vividly portrays the visual philosophy of the human heart and circulatory system, pumping fans' shared Barçablood through veins (blau) and arteries (grana), symbolizing the pulse of Culers everywhere. The rhythmic hymn of the club's anthem 'Cant del Barça', speaks directly to the heart of every FC Barcelona fan and spreads around the world.

The campaign film was shot in Amsterdam, Suriname and Barcelona to enhance the historical narratives of both the Amsterdam-based streetwear brand and the Catalan football club. It showcases the complete Patta x FC Barcelona x Nike collection, including jerseys, an anthem jacket and pants, hoodies, T-shirts, a cap, and a limited-edition Air Max Plus shoe in Barça-inspired colorways, from cozy living rooms to bustling streets and thrilling stadiums.
Medio Televisión
Duración
Mercado Surinam, Países Bajos, España
Productora
Productora
Online / VFX
Casting Director
Cinematografia
Realizador
Director creativo
Director de publicidad
Productor ejecutivo
Productor ejecutivo
Productor
Productor
Post-production Producer
Lead Production Designer
Jefe de decorados
Jefe de decorados
Lead Styling
Lead Styling
Production Service Company
Service Producer
Director de producción
Styling
Styling
Productor ejecutivo
Productor
Director de producción
Production Coordinator
Montador
Montaje
Post Creative Director
VFX Producer
Creative VFX Supervisor
Grade Artist
Color Grade Company
Sound Designer
Sound Designer
Empresa de creación sonora

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