| Título | Protein PLUS® |
| Agencia | The Many |
| Campaña | Farm to You |
| Anunciante | Bolthouse Farms |
| Marca | Bolthouse Farms |
| Fecha de primera difusión/publicación | 2019 / 5 |
| Sector Empresarial | Bebidas no-alcohólicas |
| Filosofía | Bolthouse Farms released the final film as part of their new beverage campaign, “Farm to You.” In a series of five spots, the brand highlights its hundred-year farming heritage and the premium beverages' accessibility as a nutritious snack alternative. The digitally native campaign coming from Bolthouse Farms and The Many's partnership leans on CGI to seamlessly bridge the gap between the brand’s farming heritage and the occasions for a nutritious snack. The five spots – 100% Carrot, Green Goodness®, Protein PLUS® , Strawberry Banana, and Lower Sugar Strawberry Banana - were created by full-service creative agency, The Many, and produced by Chimney, and ran across digital video, social, out of home, an influencer program and in partnership with She Media at the “Blog Her” event. Each of the 10-second films connects Bolthouse Farms® with everyday moments, whether on the subway, in the gym or at the office, by literally infusing the farm into urban life - strawberries growing on station platforms and desk lamps transforming into apple trees. The work also appeals to the deeper connection consumers look for today in where their food comes from and how it's grown. |
| Medio | Interactivo |
| Duración | |
| Brand Marketing Director | Alice Nelen |
| Production Manager | Suzanne Landau |
| Brand Manager | Breeana Bey |
| Responsable de conceptos / redactor | Rachel Guest |
| Producer | Morgan Menco |
| Director ejecutivo de creación | Damien Eley |
| Director creativo | Celine Faledam |
| Project Manager | Nicole King |
| Brand Director | Laura Hoffman |
| Production Company | Chimney |
| Productor ejecutivo | Ellen Pot |
| Productor ejecutivo | Jake Loonan |
| Director | Sam O'Hare |
| Producer | Brooke Dooley |
| Post Production Company | Chimney |
| Colourist | Vincent Taylor |
| Producer | Nicole Melius |
| Editor | Hannelore Gomes |
| Artist | Joe Nguyen |
| Artist | Ryan Lathey |
| Artist | Ran Huo |
| Artist | Erik Rasmussen |
| Lead CG Artist | Anthony Jones |
| Conform Artist | Alana Casto |
Más creaciones
VER TODOStrawberry Banana
- MARCA:
- Bolthouse Farms
- AGENCIA:
- The Many
Lower Sugar Strawberry Banana
- MARCA:
- Bolthouse Farms
- AGENCIA:
- The Many
Green Goodness®
- MARCA:
- Bolthouse Farms
- AGENCIA:
- The Many
100% Carrot
- MARCA:
- Bolthouse Farms
- AGENCIA:
- The Many
Farm to You
- MARCA:
- Bolthouse Farms
- AGENCIA:
- The Many
Hot Wheels For Real
- MARCA:
- Hot Wheels
- AGENCIA:
- The Many
American Flag
- MARCA:
- Meat & Livestock
- AGENCIA:
- BMF