Título | The Retriever |
Agencia | DDB Melbourne |
Campaña | Canine Confessions |
Anunciante | Mars, Inc. |
Marca | Pedigree Schmackos |
Fecha de primera difusión/publicación | 2016 / 8 |
Sector Empresarial | Comida para mascotas, productos y servicios para el cuidado de animales domésticos |
Filosofía | Fun new campaign comes out of DDB Melbourne Pixelated Dogs Confess All in New Online Interview Series for SCHMACKOS The SCHMACKOS brand is launching an online content series today featuring candid interviews with the dog breeds of Australia. Entitled 'Canine Confessions', the series shows dogs admitting to the tactics they use to elicit tasty SCHMACKOS treats from their owners - from deliberately getting trodden on, to wearing tartan. The 'Canine Confessions' campaign is a digital first for SCHMACKOS, featuring a huge amount of native content on multiple social platforms - including Facebook, Instagram and YouTube. |
Medio | Web Film |
Duración | |
Responsable de la creación | Darren Spiller |
Director creativo | Robbie Brammall |
Diseñador | Becky Morris |
Head of Onscreen | Tuesday Picken |
Managing Director | Dion Appel |
Senior Business Director | Livia Montalto |
Business Director | Luke Osborn |
Business Director | Katie Kouts |
Ejecutivo de cuentas | Jordan Pert |
Planning Supervisor | Adam Russell |
Planning Manager | Jack Bavin |
Productora | Sidekick |
Director / DOP | Grantley Smith |
Productor | John Sandow |
2nd Camera | Josh Cameron |
Fotógrafo | Hugh Peachy |