Tzur Golan
Executive Creative Director & Partner at M&C Saatchi, Tel Aviv
Tel Aviv, Israel
TítuloGiraffe
Agencia
Campaña Two Years Without the Defender
Anunciante Jaguar Land Rover
Marca Land Rover Defender
Fecha de primera difusión/publicación 2018 / 4
Sector Empresarial Automóviles
Filosofía Land Rover Defender, an automotive icon that has been renowned thanks to its off-road capabilities since 1948. To the disappointment of 4x4 drivers around the world, the Defender was discontinued on January 2016, just over two years ago. Having said that, the icon will return. Meanwhile, Land Rover Israel is determined to keep the brand, the icon and the legend alive within the minds of its loyal followers.
Medio Prensa y publicaciones
Creative Director
Responsable de conceptos / redactor
Designer

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