After working at DDB ° for Volkswagen, Jean-Luc founded the agency Louis XIV in 1994 to manage the Audi brand at national and international level. The agency grew rapidly winning new clients such as Neutrogena, Rossignol, Nike, Rolex, Givenchy, Le Nouvel Observateur…
In 2001, Louis XIV merged with DDB° and Jean-Luc became co-CEO of the new entity.His experience and expertise cover various sectors : automotive (Audi, Volkswagen, Mini), institutional (La Banque Postale, CNP), sports and leisure (Nike, Lotto), luxury (Givenchy, Rolex), travel services (Voyages-sncf.com), telecoms (Bouygues Telecom), cosmetics (Neutrogena, Roc), retail (Leclerc, Casino), food (Badoit, Lactel, Lipton, Président, Kinder) or media (Reuters, GQ, Tiji, Canal J).