|Agencia||BBDO San Francisco|
|Fecha de primera difusión/publicación|
|Sector Empresarial||Juguetes y juegos|
|Sinopsis||The campaign showcases how the challenges Hot Wheels provides to kids help them to build the skills and confidence they need to take on the world. To launch the campaign, a new film, created by BBDO San Francisco, focuses on a mother and son, and draws parallels between play and reality to convey that life is full of challenges that build resilience and champion the challenger spirit in every kid. It emphasizes how Hot Wheels is more than a source of fun, but also a great way to learn important life skills.|
|Responsable de la creación||Matt Miller|
|Responsable de la creación||David Lubars|
|Director creativo||Ben Einziger|
|Director artístico||Tu Phan|
|Director artístico||Page Kishiyama|
|Responsable de conceptos / redactor||Aaron Gough|
|Responsable de conceptos / redactor||Timothy White|
|Managing Director||Marc Burns|
|Group Account Director||Kim Fredkin|
|Management Supervisor||William Jones|
|Ejecutivo de cuentas||Alexandra Hamill|
|Chief Strategist||Tim Millar|
|Director of Communication Strategy||Heidi Keel|
|Strategy Director||Jose Higuera|
|Productor ejecutivo||Patti Bott|
|Business Affairs||Danielle Ivicic|
|Productora||Tool of N. America|
|Montaje||No. 6 Post|
|Sound Designer||Matt Miller|
|Empresa de creación sonora||Lime|
|VFX Supervisor / 3D Lead Artist||Paul O'Shea|
Highly skilled creative with a career split equally between j...
Alex Grieve started his career at Saatchi & Saatchi (with his cre...
Advertising, New Business Development, Online Advertising, Market...
My middle name, Catherine, is spelled with a ‘C’ because my mom t...
Blue has over 10 years of experience in advertising. Blue was sel...
Amit has 18 years of experience in Advertising, including as Nati...
I see creativity as a method. A method that helps make something...