David Lubars
Chief Creative Officer BBDO Worldwide at BBDO Worldwide
New York, Estados Unidos
TítuloDamsun – In the Moment
Agencia
Campaña Damsun – In the Moment
Anunciante Bacardi
Marca Bacardi
Fecha de primera difusión/publicación
Sector Empresarial Bebidas alcohólicas
Filosofía “In the moment” by Damsun is a music video produced as part of a Bacardi competition to find new Caribbean artists. This track was the overall winner and the music video was produced and paid for by Bacardi. The video tells the story of an overworked middle-aged couple who run a Caribbean restaurant in NYC. Tensions run high between the couple as orders flood in. But when the Damsun track plays on the radio they both become entranced by the beat, and “in the moment” they forget their troubles and let loose with dance through the restaurant together.
Medio Interactivo
Duración
Chief Creative Officer Worldwide
Responsable de la creación
Director ejecutivo de creación
Director ejecutivo de creación
Director creativo
Director creativo
Head of Integrated Production
Productor ejecutivo
Productor ejecutivo
Producer
Producer
Music Producer
Production Company
Editing Company
Artist
Director
Studio Producer
Studio Producer
Line Producer
Assistant Director Producer
Director de fotografía
Editor
Post Producer
Project Manager
Account Team
Account Team
Account Team
Account Team
Group Planning Director
Communications Planning Director
Communications Planning Director

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