Maïthé Winternheimer
Director creativo at McCann Paris
Clichy Cedex, Francia
TítuloThe Swiming Pool
Título (Lengua original)La Piscine
Agencia
Campaña The Swiming Pool
Anunciante Coca-Cola Company
Marca Coca-Cola
PostedFebrero 2001
Sector Empresarial Bebidas gaseosas
Sinopsis Produced for Coca-Cola for use in Summer 2000, the "Rubber Rave" commercial was shot on location in sunny Saint-Tropez by Director Bruno Aveillan, a star within the European film community.
While the film was intended for Mediterranean market use, the execution clearly communicates the universal refreshing appeal of an ice-cold Coca-Cola on a hot summer day as well as the product's unique ability to provide the right mix of energy and connectivity to bring any party to life.
Sinopsis (Lengua original) Produit pour Coca-Cola pour une diffusion en été 2000, ce spot a été tourné à Saint-Tropez, par Bruno Aveillan, une star parmi la communauté filmique européenne.
Alors que le film était destiné au marché méditerranéen, la réalisation a clairement montré l'appel universel rafraîchissant d'un Coca-Cola glacé durant un chaude journée d'été.
Medio Televisión
Duración
Director creativo
Director creativo
Director creativo
Responsable de conceptos / redactor
Director artístico
Productora
Realizador
Productor de la productora
Productor de la agencia

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