Título | Hip Hop |
Agencia | Publicis Conseil |
Campaña | Orange Rockcorps |
Anunciante | Orange |
Marca | Orange Rockcorps |
Posted | Diciembre 2009 |
Sector Empresarial | Comunicación institucional |
Lema | Music makes a difference. |
Sinopsis | Orange is the main sponsor of a campaign aimed at the young: Orange RockCorps, a prestigious concert organised on 2nd October, 2009, where the only way to get a ticket was to volunteer 4 hours work in an organisation. |
Filosofía | Orange RockCorps is an opportunity for people to change the things around them and to attend a unique concert in France. The concept is simple: individuals need to give just four hours of their time to an Orange RockCorps partner association project near their home. In exchange, they receive a ticket for the year's biggest concert on 2 October at Paris Zenith Venue. Tickets are not on sale for the event, nor can they be won in any competition. |
Problema | Orange RockCorps is an opportunity for people to change the things around them and to attend a unique concert in France. The concept is simple: individuals need to give just four hours of their time to an Orange RockCorps partner association project near their home. In exchange, they receive a ticket for the year's biggest concert on 2 October at Paris Zenith Venue. Tickets are not on sale for the event, nor can they be won in any competition. |
Medio | Televisión |
Mercado | Francia |
Más información | www.orangerockcorps.fr |
Productora | Soixante Quinze 75 |
Realizador | Vincent Lobelle |
Productor | Emmanuel Guiraud |
Director de fotografía | Glynn Speeckaert |
Montador | Cyril Nakache |
Montador | Stéphane Couturier |
Compositor de música | Eric Cervera |
SFX Images | Mikros Image |
Productor de sonido | Boris Nicou |
Productor de sonido | Eric Cervera |
Producción de sonido | WAM |
Postproducción | Jeanne Raibaut |
Director ejecutivo de creación | Olivier Altmann |
Responsable de conceptos / redactor | Mathieu Degryse |
Responsable de conceptos / redactor | Olivier Dermaux |
Director artístico | Yves-Eric Deboey |
Director artístico | Mathieu Vinciguerra |
Planificador estratégico | Valérie Henaff |
Director de cuentas | Marie Wallet |
Responsable de cuentas de agencia | Céline Veyrard |
Director de publicidad | Alice Holzman |
Director de publicidad | Nicolas Guiramand |
Director de publicidad | Isabelle Quinlan |
Director de publicidad | François Baroin |
Director de publicidad | Véronica Hardouin |
Director de publicidad | Esther Gordon |