Paul Weiland
Director at Weilands
London, Reino Unido
TítuloFall in love with the Groove
Agencia
Campaña Fall in love with the Groove
Anunciante PepsiCo Inc.
Marca Walkers
Fecha de primera difusión/publicación 2011 / 4
Sector Empresarial Papas fritas, crocantes maicitos, galletas y palitos salados
Sinopsis  Like all good Hollywood films this new advert has high drama, jealousy, a cheesy soundtrack and a touch of slow motion soft focus. Through a series of hilarious montages, one which includes a grand piano serenade, viewers are set to see a love struck Gary fantasize about the new object of his affections, his beloved Walkers Crinkles crisps. His suspicious on-screen girlfriend, Elle ‘The Body’ Macpherson, slowly starts to discover the truth of his true love. Through a comical sequence that involves smashed photo frames; Gary’s Harley Davidson; some petrol; and a lit match, scorned Elle exacts her revenge resulting in a dramatic climax. As she flees the house with his cherished crisps, Gary rushes to catch a last glimpse of his Walkers Crinkles whilst the comical chorus music chimes in: ‘I had a groovy kind of love’.
Medio Televisión
Productora
Producción de sonido
Responsable de conceptos / redactor
Director artístico
Agency Planner
Media Agency
Realizador
Productor
Postproducción
Producción de sonido
Actor /Celebridad
Actor /Celebridad

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