Título | Swap |
Agencia | BBDO New York |
Campaña | Swap |
Anunciante | Footlocker |
Marca | Footlocker Kids |
Fecha de primera difusión/publicación | 2016 / 8 |
Sector Empresarial | Zapatillas de tennis y de baloncesto |
Sinopsis | Newly crowned NBA Champion Kyrie Irving has linked up with Kids Foot Locker for their latest commercial titled “Swap.” In the 30 second commercial, Kyrie Irving meets one of his young fans and he offers him a unique opportunity, to experience life in his shoes by suggesting they face swap on his phone. The unexpected happens as Kyrie and the young boy switch bodies. Kyrie Irving then regrets what he did, but before he’s able to swap back the boy breaks the phone, leaving them both permanently swapped. |
Medio | Televisión |
Duración | |
Productora | O Positive |
Responsable de la creación | David Lubars |
Responsable de la creación | Greg Hahn |
Director creativo | Dan Kenneally |
Director creativo | Ryan Raab |
Director creativo | Randie Swanberg |
Realizador | Kenny Herzog |
Productor de la agencia | Anthony Curti |
Productor de la agencia | Gillian Burkley |
Productor | Ralph Laucella |
Productor | Marc Grill |
Productor | Ken Licata |
Productor | Biz Lynskey |
Productor | Gina Pagano |
Productor | Ali Corsie |
Productor | Rochelle Brown |
Artista digital | Tim Masick |
Artista digital | Jared Pollack |
Montador | Ian Mackenzie |
Director ejecutivo de creación | Chris Beresford-Hill |
Director ejecutivo de creación | Dan Lucey |
Music & Sound Design | Tom Jucarone |