Paul Ducré

Paul Ducré

Deputy Managing Director / Head of New Business at DDB Paris
PARIS, Francia

Sumario

Seasoned advertising professional with over 11 years agency experience (DDB Paris / Tribal Worldwide Singapore) on global brands including Lipton, Wall's, Nike, Honda, Roc and Greenpeace.

Recognized for intelligent leadership and a passion for driving brand growth through effective and creative world-class communication.

Specialties:
Brand strategy and positioning
Integrated campaign development
Digital development
Social Media
Ability to sell creative ideas
Client relationship management
Team building, Training and Mentoring

Positions

Account Manager
Paris, Francia
January 2007 - Presente (18 años 11 meses)
Accounts

Henkel Glues (Superglue / Powertape / Rubson)
Nike
L'Equipe
Deputy Managing Director / Head of New Business
Paris, Francia
June 2014 - Presente (10 años 10 meses)
Paul began his career in 2005 at DDB Paris where he was in charge for several years of integrated communication for clients such as Nike, L’Equipe, Honda Moto and Lipton Ice Tea International.In January 2012, he joined Tribal DDB Singapore where he managed Unilever brands portfolio (digital) in SEA region as Group Account Director and then Business Director. In two-and-a-half years, as account lead, he participated to 8 new business wins within Unilever brands portfolio: Wall’s, Lipton, Dove, Clear Men, Lifebuoy, Sunsilk, Rexona, Tony&Guy.In June 2014, he is back at DDB Paris as Deputy Managing Director in charge of New Business. 

Business Director
Singapore, Singapur
January 2013 - May 2014 (1 año 4 meses)
Accounts

UNILEVER
Wall's (Regional lead - SEA)
Lipton (Regional lead - SEA)
Dove / Rexona / Lifebuoy / Clear Men

New Business
Group Account Director / Account Director
Singapore, Singapur
January 2012 - December 2012 (11 meses)
Accounts

UNILEVER -
Wall's (Regional / SEA)

New Business
Account Director
Paris, Francia
January 2009 - December 2011 (2 años 11 meses)
Accounts

Lipton Ice Tea (Global Lead)
Nike
Honda
L'Equipe
French Federation of soccer
Greenpeace International
Account Executive
Paris, Francia
January 2005 - December 2006 (1 año 11 meses)
Accounts

Johnson & Johnson (RoC)
Rugby World Cup 2007

Formación

Master 2 in Marketing & Communication Brand Strategy

2004 - 2005 (1 año)

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Fold7

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