Título | YouTube the Rainbow |
Agencia | DDB South Africa |
Campaña | YouTube the Rainbow |
Anunciante | Ashleigh Tomlin |
Marca | Wrigley |
Fecha de primera difusión/publicación | 2015 |
Sector Empresarial | Chicles |
Sinopsis | Skittles is synonymous with great TV ads, just read all the comments on YouTube. These comments were often as crazy and unexpected as the actual ads, showcasing love for the ads as well as for the brand itself. We leveraged off this to create a radio campaign written by you, the fans:-) |
Filosofía | Skittles is synonymous with great TV ads, just read all the comments on YouTube. These comments were often as crazy and unexpected as the actual ads, showcasing love for the ads as well as for the brand itself. We leveraged off this to create a radio campaign written by you, the fans:-) |
Medio | Radio |
Duración | |
Banda Sonora | Original |
Director creativo | Liam Wielopolski |
Director creativo | Eric Wittstock |
Director creativo | Bruce Murphy |
Director artístico | Bianca Sgammini |
Responsable de conceptos / redactor | Susan van Rooyen |
Director de cuentas | Kate Servas |
Productor de la agencia | Mun-Ying De Lacy |
Sonido | Robroy Music |
Sound Engineer | Andrew Stansfield |
Música / sonido | Robert Schroder |
Música / sonido | Andrew Stansfield |