Mark Bruker
Director creativo at Ogilvy & Mather
Chicago, Estados Unidos
TítuloPortraits Completed
Campaña Portraits Completed
Anunciante S.C. JOHNSON
Marca Kiwi Quality Shoe Care
Fecha de primera difusión/publicación
Sector Empresarial Cremas de zapatos, ceras abrillantadoras
Filosofía Portraits Completed. The most famous portraits ever painted have one thing in common: they only show iconic, inspiring people from the waist up. At KIWI® we have a different idea of greatness; we believe it starts from the ground up. That's why we decided to create the ‘missing’ bottom halves of 10 masterpiece portraits. Shoes became the main characters of the newly painted bottoms. The whole experience aimed to convey the message that KIWI®, the world’s number one shoe care brand, is fully committed to providing products of the highest quality.
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