Título | Reinvent Giving |
Agencia | BBDO San Francisco |
Campaña | Keep Reinventing |
Anunciante | Hewlett-Packard |
Marca | HP |
Fecha de primera difusión/publicación | 2016 / 12 |
Sector Empresarial | Electrónica doméstica y audiovisual |
Sinopsis | An aspiring rock musician can’t share his passion for music with his brother, who is deaf. When the young deaf man attends concerts, he only sees crowds and chaos. But in his dreams, he’d love to be a musician too. Next, we see the musician inviting his brother downstairs, where he has a very special gift: a guitar rigged up to banks of lights. When the deaf brother strikes a chord, the lights blaze. Thanks to HP technology, he can experience the power of music for the first time. With HP, reinvent giving. |
Medio | Televisión |
Duración | |
Productor | Amanda Moody |
Planificador estratégico | David Murray |
Realizador | Audrey Melofchik |
Management Supervisor | Diana Wolff |
Head of Integrated Production | Louise Doherty |
Group Account Director | Elana Shea |
Director creativo | Jakub Szymanski |
Director creativo | Alex Stainton |
Responsable de conceptos / redactor | Adam Balogh |
Chief Strategy Officer | Tim Millar |
Responsable de la creación | Matthew Miller |
Responsable de la creación | David Lubars |
Director artístico | Jason Moussalli |
Ejecutivo de cuentas | Nivie Roberts |
Sonido | Big Foote |
Productor | Aimée Hinkley |
Montador | Andrea Macarthur |
Montaje | Lost Planet |
Efectos especiales | The Mill Los Angeles |
Productora | Rattling Stick US |
Productor delegado | Polly Ruskin |
Realizador | Sara Dunlop |
Business Affairs Manager | Rodney Hameroff |
Communications Planner | Heidi Keel |
VFX Producer | Karina Slater |
Colorista | Adam Scott |
Mix Company | Lime Studios |
Sound Mix and Design | Matt Miller |