| Título | Life of Go |
| Agencia | Energy BBDO |
| Campaña | Off You Go |
| Anunciante | The Quaker Oats Company |
| Marca | Quaker |
| Fecha de primera difusión/publicación | 2015 / 9 |
| Sector Empresarial | Cereales del desayuno |
| Sinopsis | Quaker has just debuted an all-new brand platform called Off You Go. The platform, which launches this week, centers on the idea that every day is a new opportunity and demonstrates how Quaker helps provide the ideal morning start so families are prepared for the day ahead. Off You Go refers to both the everyday and the monumental moments in our life. This campaign shows how Quaker is there to help moms feel good about the breakfast they serve to send their families off. The campaignl aunch spot, “Life of Go,” portrays the life of one woman from childhood through present day, showing how good starts to her mornings have helped prepare her for a lifetime of ‘off you go’ moments – from the first day of kindergarten, off to college, starting a new job and then becoming a mom herself. |
| Medio | Televisión |
| Duración | |
| Director ejecutivo de creación | Suzanne Michaels |
| Responsable de conceptos / redactor | Caroline Reed |
| Director artístico | Erynn Mattera |
| Head of Integrated Production | Rowley Samuel |
| Productor ejecutivo | John Pratt |
| Productor | Vanessa Luhr |
| Music Producer | Daniel Kuypers |
| Chief Strategy Officer | Larry Gies |
| Planning Supervisor | Elizabeth Brown |
| DIRECTOR DE SERVICIO AL CLIENTE | Anna Bleers |
| Director de cuentas | Betsy Kvam |
| Jefe de cuentas | Matt Doscher |
| Assistant Account Executive | Brett Peters |
| Productora | über content |
| Realizador | Cole Webley |
| Productor ejecutivo | Preston Lee |
| Productor | Chris Cho |
| Montaje | Whitehouse Post |
| Montador | Paul La Calandra |
| Assistant Editor | Alfred Cisneros |
| Productor ejecutivo | Kristin Branstetter |
| Productor | Jojo Scheerer |
| VFX Company | The Mill Chicago |
| VFX Supervisor/Lead Flame Artist | Gavin Camp |
| Flame Artist | Udesh Chetty |
| Flame Assist | Jonathan Freeman |
| Diseñador | Adrian Nevarro |
| Responsable de la producción | Andrew Sommerville |
| Productor | Erica Hilbert |
| Mix | STIR Post |
| Sound Designer/Mixer | Matt Holmes |
| Productor ejecutivo | David Kaplan |
| Productor ejecutivo | Mindy Verson |
| Compositor de música | The Music Playground |
| Artista / Dibujante | Daydreamer |
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