Kerrygold - "New Kid"

Energy BBDO

Energy BBDO Chicago, Estados Unidos

12985

Título	New Kid
Brief	When a little girl from Ireland arrives at a new school in the United States, a little boy develops an instant crush on her. But how to win her heart? He finds a book of Irish poetry, Irish wild flowers, a tin whistle – apparently a traditional Irish instrument – and most importantly, some Kerrygold Irish cheese. The next day at lunch, he presents the snack and the wild flowers. And they become best friends, already.
Agencia	Energy BBDO
Campaña	New Kid
Anunciante	Kerrygold
Marca	Kerrygold
Posted	May 2017
Sector Empresarial	Productos lácteos y huevos
Sinopsis	"New Kid" illustrates the lengths we'll go in order to make someone feel welcome. We meet a young boy who is swept off his feet by the arrival of an Irish girl in his American classroom. We follow him as he embarks on a journey, in search of a simple way to make her feel included and at home in her new country. The boy bravely enters unfamiliar places, at times putting his pride on the line, all in an attempt to make a connection with a stranger. Our film ends with a charming and unexpected gesture that brings two worlds together.
Medio	Televisión y Cine
Duración	61 seconds
Productora	Biscuit Filmworks LA
Realizador	Aaron Ruell
Productor ejecutivo	John Pratt
Responsable de la creación	Andrés Ordóñez
Director creativo	Amy Ditchman