Dave Newbold
Miembro del equipo creativo at Richter7
Salt Lake City, Estados Unidos
TítuloJames and Wilf
Agencia
Campaña James Corden and his alter ego Wilf launch Samsung Galaxy
Anunciante Samsung
Marca Samsung Mobile
Fecha de primera difusión/publicación
Sector Empresarial Telefonía móvil y buscapersonas
Sinopsis Forget about pre-order day for the Apple Watch. It's also launch day for the Samsung Galaxy S6 and S6 Edge, which means ads for the smartphone are rolling out all over the world. 
Filosofía The two most notable spots come from Cheil U.K. and 72andSunny for the U.K. and global markets, respectively. The Cheil spot stars James Corden twice over—as himself and his alter ego, an obnoxious commercial director named Wilf Meltson. It's the kind of self-aware celebrity-pitchman work we've seen a lot lately, even if Corden doesn't get as self-hating or downright scornful as Neil Patrick Harris or Ricky Gervais. 
The two most notable spots come from Cheil U.K. and 72andSunny for the U.K. and global markets, respectively. The Cheil spot stars James Corden twice over—as himself and his alter ego, an obnoxious commercial director named Wilf Meltson. It's the kind of self-aware celebrity-pitchman work we've seen a lot lately, even if Corden doesn't get as self-hating or downright scornful as Neil Patrick Harris or Ricky Gervais. 
Medio Televisión
Duración
Grade
Editorial Company
Sound Mix
COO
Business Director
Responsable de cuentas de agencia
Head of TV and Content
Production Assistant
Global Chief Creative Officer
Director creativo
Director artístico
Director creativo
Responsable de conceptos / redactor
Productora
Productora
Realizador
Productor ejecutivo
Productor
DP
Jefe de decorados
Montador
Assistant Editor
Productor ejecutivo
Productor
Productor
Flame Operator
Color Correct
Mix
Productor

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