Título | To Kill Spoilers You Need The Best Ones at Killing 2 |
Agencia | Publicis Italy |
Campaña | Spolier Killers |
Anunciante | Sky |
Marca | Gomorrah |
Fecha de primera difusión/publicación | 2017 / 11 |
Sector Empresarial | Programas y cadenas de televisión y radio |
Sinopsis | Anyone who loves TV series has to fight every day against a terrible enemy: spoilers. But eventually the launch of the third season of Gomorrah, the Italian award-winning original Sky production about the ruthless Mafia-like Neapolitan crime syndicate, can solve the situation. By scanning the conversations on social media, we hijack the audience attention about the most famous TV series like Game of Thrones, Narcos, Stranger Things or The Walking Dead, replying users’ spoiler posts with customized videos of the bloodiest Bosses of Gomorrah. In the videos the most evil characters of the most evil TV series threaten the viewers, suggesting them to keep their mouths shut about any TV series to avoid spoilers. The Spoiler Killers project lands on spoilerkillers.it, a digital tool that allows users to generate by themselves customizable videos to terrorize all of their friends who usually spoiler their favourite shows. With a subtle and cynical logic that any boss would appreciate: be able to talk about Gomorrah, by exploiting conversations about the rival TV series. |
Medio | Televisión |
Duración | |
Director ejecutivo de creación | Cristiana Boccassini |
Director creativo adjunto | Aureliano Fontana |
Director creativo adjunto | Bruno Vohwinkel |
Director creativo adjunto | Eddy Guimaraes |
Director creativo adjunto | Vinicius Dalvi |
Worldwide Chief Creative Officer | Bruno Bertelli |
Chief Executive Officer (CEO) | Bruno Bertelli |
Digital Creative Director | Michele Picci |
Digital Creative Director | Massimo Guerci |
Director artístico | Giulia di Filippo |
Responsable de conceptos / redactor | Giulia di Filippo |
Director artístico | Sara Rosset |
Associate Copywriter | Sara Rosset |
DIRECTOR DE SERVICIO AL CLIENTE | Lorenza Montorfano |
Director de cuentas | Tiziana Paduanelli |
Jefe de cuentas | Irene Bassani |
Agency TV Producer | Matilde Bonanni |
Head of TV | Silvia Cattaneo |
Digital Project Manager | Vittorio Cafiero |
Social Media Manager | Filippo Festuccia |
Productora | Think Cattleya |
Realizador | Claudio Cupellini |
Director de fotografía | Luca Nervegna |
Montador | Marcello Saurino |
Música | Mokadelic |
Sonido | Stefano Patrizio |
Postproducción | Roberto Verdiani |