Igor Kalenski, e-Commerce Global Lead at Molecular BBDO and CEO at BBDO Group in Poland, with 20 years of experience in the advertising industry and business consulting. Specializing in e-commerce, Igor has an extensive track record of putting under-performing businesses back to growth. Also, he is blockchain enthusiast.
A member of the Supervisory Boards – Polish Marketing Communication Association and the Polish branch of the IAA, Arbitrator of the Advertising Ethics Commission and a THINKTANK expert. Former Chairman of Polish Marketing Communication Association, Member of Management Board of Direct Marketing Association and Superbrands Brand Committee. Also, a former member of the advisory group for the Monetary Policy Council attached to the Ministry of Foreign and European Affairs.
Previously, CEO of the Saatchi & Saatchi Group in Poland, SPARK Software Managing Partner, Partner in PAAN CAPITAL Investment Fund and Member of Management Board of Sequoia pharmaceutical group. Also served as a Chairman of MRM Momentum Worldwide Agency, a part of McCann Worldgroup. Prior member of a group responsible for introducing Citibank GCB into the Polish market. Also employed as an academic at the Faculty of Economics of the Warsaw School of Economics.
Graduated in Finance and Banking from the Warsaw School of Economics, Postgraduate Psychology Studies from the University of Warsaw and Batory Foundation School of Economics for university lecturers. Scholarship student of PhD studies at the University of Rochester New York.