Ben Leeves
Sound Designer at Grand Central Sound Studios
London, Reino Unido
TítuloMonster
Agencia
Campaña Monster
Anunciante moneysupermarket.com
Marca MoneySupermarket
Fecha de primera difusión/publicación
Sector Empresarial Servicios financieros en línea
Sinopsis The ad opens with actor Matt Berry’s voiceover explaining that The Money Calm Bull has just saved £200 insuring his red sports car - before the monster stamps on the car with his foot, roaring fiercely into the face of our hero. True to form, the Money Calm Bull keeps “as calm as caramel” as the foul-breathed, slobbering, skyscraper-tall monstrosity maliciously mashes his motor.
Filosofía MoneySuperMarket’s iconic Money Calm Bull makes its swansong in the last campaign for the brand by ENGINE Creative. Even in the most anxiety-inducing scenarios, the Money Calm Bull is uncharacteristically calm because its bills are under control with MoneySuperMarket. Having previously stayed calm in a china shop and even astride an asteroid about to hit earth, this campaign sees the Money Calm Bull calmly facing off a Godzilla-style beast in a car park. The TV ad, called ‘Monster’, will premiere on TV on Sunday 21st March and will run across VOD, social and online for the next three months.
Medio Televisión
Duración
Montaje
Director de publicidad
Director de publicidad
Responsable de la creación
Chief Strategy Officer
Director creativo
Miembro del equipo creativo
Miembro del equipo creativo
Productor de la agencia
Integrated Project Director
Senior Strategist
Account Management
Account Management
Account Management
Account Management
Account Management
Account Management
Productora
Productor ejecutivo
Agency Executive Producer
Productor
Realizador
Director de fotografía
VFX Studio
Director creativo
Productor ejecutivo
Productor
Production Assistant
VFX Lead
VFX Lead
Asset Supervisor
Animation Supervisor
Rigging Supervisor
Color Grade Company
Grade
Montador
Sound Designer
Audio house
Compositor de música
Compositor de música
Music Production House and Publisher
Media Team
Media Team
Media Team
Media Agency

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