|Anunciante||Propuesta Civica AC|
|Marca||Propuesta Civica AC|
|Sector Empresarial||Instituciones/Organizaciones no gubernamentales|
|Sinopsis||Mexicans got used to living among de death. They seem to have lost sensitivity when facing news about murders, even when the killed ones are journalists.4 murdered journalists raised their voices again with a strong message:They tried to silence us, but we're #StillSpeakingUpTarget audiencePrimary:“journalists-activists & celebrities-activists”Secondary:Press: Top news & media holdings.Human rights organizations.Creation and distribution of assets2 years of research, with the help and support of the families and colleagues of 4 murdered journalists in Mexico, got us access to unreleased investigations mainly about narco-government corruption. We transformed every piece of information into different kind of content, such as video, and unpublished articles to be twitted by them.#SeguimosHablando (#StillSpeakingUp) was designed to be a shared claim, both for our four murdered journalist, and our audiences. One that they could easily adopt tand make it their own.|
|Advertising Agency||Publicis Mexico|
|Chief Executive Officer (CEO)||Juan Carlos Tapia|
|Chief Creation Officer||Diego Wallach|
|Head of art||Luis Sordo|
|Chief Strategy Officer||Samantha Hernández|
|Director artístico||Maricarmen Mercado|
|Responsable de conceptos / redactor||Diego Wallach|
|Press Relations||Ana Ramos|
|Content design||Rodrigo Rodríguez|
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