Lenny Stern

Lenny Stern

Co-Founder, Partner at SS+K, New York
New York, Estados Unidos

Sumario

Lenny, who comes from the hard-scrabble streets of Queens, started his career in the competitive, zero-sum world of politics. His background instilled a unique approach he still uses today: Define yourself. Define who you're for. Define the competition. Define the stakes. Engage, don't simply communicate. As one of the co-founders of SS+K, his passion is developing creative solutions to guide organizations through moments of change and challenge--whether it’s re-establishing iconic brands, launching new ones, helping insurgents disrupt an existing category or helping organizations stand for important issues.


Lenny has guided relaunches of brands like Delta, Wells Fargo, Pfizer, Time Warner Cable, Travelers, Comcast and GM, while his work creating new brands for TiVO, Chevy Volt, Fresh Direct, Honest Tea, Kraft MiO and Jet.com has helped numerous Davids go up against category Goliaths in tough competitive markets.


His expertise in connecting with the fickle, digitally native Millennial generation has produced iconic work across both brands and non-profits, from Allstate to Kraft, to Smile Train and the LiveStrong Foundation, along with President Obama's 2008 and 2012 campaign as the youth agency of record. Additionally, he oversaw SS+K's exclusive partnership with Creative Artists Agency developing CAA Marketing, a division focused on injecting brands into popular culture.


Lenny, a self-proclaimed recovering lawyer, has been a visiting professor at Yale School of Management and Duke University Sanford School of Public Policy. He is also a National Board member of Communities in Schools (CIS), the nation's largest and most effective drop-out prevention organization.


He lives in Chappaqua, New York his wife Lauren and is the proud father of three daughters. He is a good skier, a passionate-but-challenged golfer, and was a really bad college ice hockey goalie. 

Positions

Co-Founder, Partner
New York, Estados Unidos
1993 - Presente (27 years 1 month)
Lenny, who comes from the hard-scrabble streets of Queens, started his career in the competitive, zero-sum world of politics. His background instilled a unique approach he still uses today: Define yourself. Define who you're for. Define the competition. Define the stakes. Engage, don't simply communicate! As one of the co-founders of SS+K, his passion is developing creative solutions to guide organizations through moments of change and challenge--whether it’s re-establishing iconic brands, launching new ones, helping insurgents disrupt an existing category or helping organizations stand for important issues.
Lenny has guided relaunches of brands like Delta, Wells Fargo, Pfizer, Time Warner Cable, Travelers, Comcast and GM, while his work creating new brands for TiVO, Chevy Volt, Fresh Direct, Honest Tea, Kraft MiO and Jet.com has helped numerous Davids go up against category Goliaths in tough competitive markets.
His expertise in connecting with the fickle, digitally native Millennial generation has produced iconic work across both brands and non-profits, from Allstate to Kraft, to Smile Train and the LiveStrong Foundation, along with President Obama's 2008 and 2012 campaign as the youth agency of record. Additionally, he oversaw SS+K's exclusive partnership with Creative Artists Agency (CAA, the worlds largest talent and sports agency) developing CAA Marketing, a division focused on injecting brands into popular culture.
Lenny, a self-proclaimed recovering lawyer, has been a visiting professor at Yale School of Management for the past ten years, and sits as a National Board member of Communities in Schools (CIS), the nation's largest and most effective drop-out prevention organization.
He lives in Chappaqua, New York with his wife Lauren and is the proud father of three daughters. He is a good skier, a passionate-but-challenged golfer, and was a really bad college ice hockey goalie. 
Shepardson Stern + Kamisky
New York, Estados Unidos

Talentos Similares

Nizan Guanaes
Founder and Partner
Grupo ABC
Ralf Kostgeld
FOUNDER / CREATIVE PARTNER
FOUNDER / CREATIVE PAZELEBRAND INTERNATIONAL GMBH
Sol Saltiel
Founder - Managing Partner
Fast River
Jon Skinner
Creative Partner & Founder
The Core Agency
Sacha Moser
Founder, Creative Partner
FOUNDRY Berlin GmbH
Scott Cullather
Founder, Global Managing Partner
INVNT, New York
Chris DiClerico
Founder / Creative Partner
Rebellion Design Company
Christian Finucane
Creative Partner & Founder
The Core Agency

Crea tu Perfil Público and become a member of AdForum

Get Started