Joël Tessonneau
Productor de sonido at Prodigious
Paris, Francia
TítuloOrange's Follow Me
Agencia
Campaña Orange's Follow Me
Anunciante Orange
Marca Orange
Fecha de primera difusión/publicación
Sector Empresarial Proveedores de servicios de internet
Filosofía Orange International's new campaign talks about the power of its network in Africa, in order to differentiate and raise brand preference in a market that is characterised by a wide and versatile user base.

The campaign developed by Publicis Conseil shows how young Africans, who are permanently sharing and connecting to each other, live faster and more intensely thanks to the power of the Orange network.

The film shows the urban journey of a young guy who captures and instantly shares online the African talents he meets along the course of his journey.
The Orange very high broadband network brings him a great surprise: thanks to the reliability and the power of the network, the potential of those young talents is amplified beyond his imagination and our young man unknowingly becomes a famous influencer in only a matter of hours.

This campaign is a true ode to today’s young African talents, who are influencing tomorrow’s trends, on the African continent, and beyond.

This campaign is Pan-African, and also supported in print.
Medio Televisión y Cine
Duración
Brand
Brand
Brand
Brand
Brand
Brand
Brand
Planificador estratégico
Planificador estratégico
Sound Producer
Fotógrafo
Legal Counsel
Director ejecutivo de creación
Director creativo
Business Affairs
Director artístico
Director artístico
Account Manager
Responsable de cuentas de agencia
Responsable de cuentas de agencia
Account Management
Account Management
Post Production House
Post Production House
Productora
Producer
Producer
Line Producer
Director de fotografía

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