|Título||Together We're Stronger|
|Campaña||10 years - Pink Ribbon Magazine|
|Anunciante||Pink Ribbon Inc.|
|Marca||Pink Ribbon Magazine|
|Fecha de primera difusión/publicación|
|Sector Empresarial||Periódicos, revistas, libros|
|Lema||Together we're stronger|
|Sinopsis|| I have friends, you have nothing.|
I give love, you give pain.
I create, you destroy.
Ive been given life, you can only steal it.
Were getting stronger, youre only getting weaker.
Were millions of women, and you, youre just one disease.
Together were stronger than breast cancer.
Buy Pink Ribbon Magazine.
|Problema||Pink Ribbon has one advante compared to other magazines: it is also a charity. And that is the main purchase motivation for women. They just don't buy the magazine for it content, but more importantly because they want to support the fight against breast cancer. Therefore each year the challenge for the campaign is to touch a nerve with women and awaken their sympathy for the breast cancer charity so that they buy the magazine|
|Medio||Televisión y Cine|
|Director creativo||Seyoan Vela|
|Director creativo||Colin Lamberton|
|Director artístico||Phoebe Dawson|
|Responsable de conceptos / redactor||Peter van den Heuvel|
|Responsable de cuentas de agencia||Catherine Dijkstra|
|Digital Director||Oscar Asmoarp|
|Digital Producer||Tim Sadjak|
|Productor de la agencia||Ivy Lo Fo Sang|
|Productor ejecutivo||Neil Henry|
|Productor ejecutivo||Christel Hofstee|
|Director de fotografía||Wouter Westendorp|
|Diseñador||Donia de Graaf|
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