Modelo - "Sacrifice"

Grey New York

Grey New York New York, Estados Unidos

12781

Marca: Modelo
País: Estados Unidos

Anunciante: Constellation Brands, Inc.

Título	Sacrifice
Agencia	Grey New York
Campaña	Sacrifice
Anunciante	Constellation Brands, Inc.
Marca	Modelo
Fecha de primera difusión/publicación	2022 / 11
Sector Empresarial	Cervezas, sidras, cervezas ligeras
Filosofía	With soccer top of mind this fall, today Modelo® is announcing a new campaign from creative AOR Grey New York called ‘Sacrifice’ in celebration of soccer fans everywhere.‘Sacrifice’ highlights the highs and lows of fandom, and what is often forgotten about in the madness of game day… fallen beers. You’ve probably seen it at bars and stadiums and hopefully not living rooms - fans jump up in excitement or horror and their beers slosh to the floor. Collateral damage. But fans with Modelo’s Fighting Spirit™ soldier on. Two 15: and :30 spots in English and Spanish depict these exact moments.
Medio	Televisión
Duración	30 seconds
Director de publicidad	Greg Gallagher
Director de publicidad	Logan Jensen
Director de publicidad	Yvonne McCarthy
Director de publicidad	Caroline Marwede
Director de publicidad	Erin Yazgan
Director ejecutivo de creación	Sara Worthington
Director ejecutivo de creación	Armando Flores
Director creativo	Alvaro Soto
Junior Copywriter	Cristian San Emeterio
Junior Art Director	Alessandra Soler
Director de proyectos	Margarita Castro
Chief Production Officer	James McPherson
Productor ejecutivo	Jona Suarez
VP, Business Affairs	Lisa Mercier
EVP Account Director	Elizabeth Gilchrist
VP, Account Director	Jesse Schwartz
Senior Account Executive	Max Greenfield
Executive Strategy Director	Justine Feron
Strategy Director	Nicolas Pilaprat
Strategy Director, Data	Will Leonard
Data Strategist	Sophia Bragaglia
Production Partner	SKUNK
Realizador	Sergio Granados
Director de fotografía	Guillermo Garza
Postproducción	Rock Paper Scissors NY
Montador	Carlos Arias