| Título | The Girl Store |
| Agencia | StrawberryFrog |
| Campaña | The Girl Store |
| Anunciante | Nanhi Kali Mahindra Education Trust |
| Marca | Nanhi Kali Mahindra Education Trust |
| Posted | Agosto 2011 |
| Sector Empresarial | Concienciación social sobre la discriminación racial / étnica / los discapacitados |
| Lema | Buy a Girl her Life Back |
| Filosofía | The Girl Store is an e-commerce site where you can buy a girl her life back, simply by purchasing the items she needs to get a proper education; the most effective way to break the cycle of sex slavery and underage marriage. Visitors can buy specific items, such as a backpack, workbooks, or school shoes for a girl pictured on the site. In the first few weeks we received over 3 million hits up-to-date, raised enough funds to send hundreds of girls to school, and received global media coverage: Forbes.com, Huffington Post, and Jezebel.com (to name a few).http://cargocollective.com/showcasegirlentry |
| Medio | Interactivo |
| Director creativo | Corinna Falusi |
| Responsable de conceptos / redactor | Justin Via |
| Director artístico | Shawna Laken |
| Diseñador | Ariane Irle |
| Diseñador | Esteban Montes |
| Diseñador | David Orton |
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