Título | HOLOKID |
Agencia | McCann Worldgroup Romania |
Campaña | HOLOKID |
Anunciante | Vodafone |
Marca | Vodafone |
Fecha de primera difusión/publicación | 2019 / 9 |
Sector Empresarial | Servicios de telefonía móvil, WAP |
Sinopsis | In order to help a young artist with stage fright see his dream come true, Vodafone put their 5G network’s power to a test in the first ever holographic LIVE transmission. While Luca was playing in a safe environment, in the studio, his hologram was performing in real time in front of thousands, in his first ever concert. After the experiment, the kid got thousands of messages of encouragement and built up the courage to set foot on a real stage, proving that technology can help us change our lives for the better. |
Medio | Digital Installation |
Duración | |
Agency | MRM//McCann |
Productora | Wavemaker Romania |
Productora | MUSION 3D |
Productora | Multi Meaia est |
Director ejecutivo de creación | Catalin Dobre |
Director creativo | Ruxandra Papuc |
Director artístico | Daniel Strugariu |
Director artístico | Adrian Rusu |
Responsable de conceptos / redactor | Adina Cîrstea |
Responsable de conceptos / redactor | Alecsandra Popa |
Director de cuentas | Doina Ionescu |
Director de cuentas | Andreea Spilca |
Director de cuentas | Laura Barbu |
Director de cuentas | Romina Tazlaoanu |
Director de cuentas | Nicoleta Maican |
Director de cuentas | Razvan Medrea |
Director de cuentas | Silviu Popescu |
Planificador estratégico | Bianca Troncea |
Photography production | Carioca Studios |
Realizador | Radu Munteanu |
Director de fotografía | Tudor Lucaciu |
Música | Vita De Vie |
Productor de la agencia | Tiberiu Munteanu |
Productor de la agencia | Alexandru Platon |
Productor de la agencia | Alex Ionescu |