| Título | What if a Girl during the Holocaust had Instagram? |
| Agencia |
Leo Burnett Israel
|
| Campaña |
Following Eva
|
| Anunciante |
K’s Galleries – a Vilko Project
|
| Marca |
K’s Galleries – a Vilko Project
|
| Posted | Noviembre 2019 |
| Sector Empresarial | Otros
|
| Sinopsis | How do you recount the story of the Holocaust to today’s youth in a way that will make them sit up and listen? You grab them by the guts on the right medium. Meet @eva.stories – a first person account of Nazi persecution. Eva Heiman, a 13-year-old girl from Hungary who perished in Auschwitz, left a diary describing the last months of her life. • In preparation of the Holocaust Remembrance Day, her diary will be adapted into more than 50 Instagram stories depicting her life which will be published every 30 minutes on @eva.stories Instagram page set up especially for this purpose. |
| Medio |
Prensa y publicaciones
|
| Chief Executive Officer (CEO) |
Adam Polachek
|
| Chief Client Officer |
Idit Zukerman
|
| Miembro del equipo creativo |
Oren Ben Naim
|
| Miembro del equipo creativo |
Meital Miller
|
| VP Creative |
Ami Alush
|
| Studio Manager |
Sagi Valenstain
|
| Jefe de cuentas |
Orian Liber
|
| Responsable de cuentas de agencia |
Reut Frid
|
| Advertising Agency |
Leo Burnett Israel
|
