Ligue Braille - "A Blind Call"

Duval Guillaume

Duval Guillaume Bruxelles, Bélgica

7879

Título	A Blind Call
Agencia	Duval Guillaume
Campaña	A Blind Call - Brailleliga
Anunciante	Brailleliga
Marca	Ligue Braille
Posted	Diciembre 2007
Producto	Foundation for the Blind
Sector Empresarial	Acciones Caritativas, fundaciones, voluntariado
Filosofía	You probably know the phenomenon: you forget to lock your mobile phone, you put it in your trouser pocket and without knowing it you call the first person in your contact list. We turned this insight into a totally new way of fundraising. We asked everyone to put "A BLIND CALL" as the first contact in their mobile phone. So, next time you call someone accidentally, you don't disturb the Anne's, André's or Agatha's in your contactlist anymore, but you make a blind call, donating the cost of the call to the league of the blind.
Medio	Televisión
Duración	35 seconds
Mercado	Bélgica
Más información	www.ablindcall.be
Director artístico	Jean-Marc Wachsmann
Responsable de conceptos / redactor	Peter Ampe
Director creativo	Peter Ampe
Ejecutivo de cuentas	Greet Wachters
Responsable de conceptos / redactor	Benoît Menetret
Productor de la agencia	Dieter Lebbe
Productor de la agencia	Bruno Dejonghe
Director artístico	Katrien Bottez
Director creativo	Katrien Bottez
Realizador	Manu Coeman
Productora	Latcho Drom
Producción musical	Sonicville