Título | Web of Infamy |
Agencia | 72andSunny |
Campaña | Web of Infamy |
Anunciante | Diageo |
Marca | Smirnoff |
Fecha de primera difusión/publicación | 2019 / 10 |
Sector Empresarial | Whisky, ginebra, vodka? |
Filosofía | This is no fairytale. It’s the true story of how Smirnoff became the world’s number one vodka. It exposed all 155 years of deception, revolution, exile, bankruptcy, and resurrection with an evidence wall on Instagram. A peek inside the brand’s illustrious past, littered with secrets hidden within videos, images, carousels, and gifs waiting to be uncovered. Things no brand would ever admit to. |
Medio | Redes Sociales |
Global Senior Vice President | Stephen O'Kelly |
Global Marketing Director | Neil Shah |
Director ejecutivo de creación | Justine Armour |
Director creativo | Hugo Bierschenk |
Director creativo | Dean Woodhouse |
Director creativo | Guy Featherstone |
Director artístico | Brad Simon |
Junior Art Director | Jon Krippahne |
Junior Copywriter | Justin Joo |
Design Director | Guy Featherstone |
Senior Designer | Brad Simon |
Fotógrafo | Artem Nadyozhin |
Fotógrafo | Aline Gontar |
Illustrator | Ben Hasler |
Group Production Director | Ryan Chong |
Integrated Producer | Connor Gomez |
Productor | Jonny Weiss |
Group Account Director | Diana Gonzalez |
Responsable de cuentas de agencia | Kamran Gossieaux |
Executive Strategy Director | Tim Jones |
Group Comms Director | Gregg Hirschorn |
Communication Director | Emily Kearns |
Strategy Director | Saeid Vahidi |
Sr. PAL Manager | Elsa Mitsoglou |
PAL Coordinator | Jennifer Sefa-Boakye |
Senior Project Manager | Juliana Orozco |