Stephanie Fierman

Stephanie Fierman

Chief Marketing Officer at MediaCom
New York, Estados Unidos

Sumario

Senior marketing and digital business executive with a history of delivering exceptional brand and financial results for start-ups, SMBs and Fortune 50 companies in periods of transformational change.

Scope:
Brand development
Content marketing
Digital partnerships and deal development
Sales - sales planning, prospecting, team leadership
Innovation - New product design, line extensions, pricing
Digital - UX, social, search, programmatic
eCommerce - Experience acquiring and retaining online customers, cross-sell
Communications - PR/corp comm, content/thought leadership

Positions

Chief Marketing Officer
MediaCom
2011 - Presente (13 años 11 meses)
MediaCom - the Content + Connections Agency - is one of the leading media strategy and planning companies in the world.
Managing Director
Marketing Mojo Inc.
2010 - 2011 (1 año)
Fractional CMO. Provided expert brand, new business, customer development, digital/e-commerce and social strategy to B2C and B2B clients.

Recruited by client MediaCom 2011.
Chief Marketing Officer, GM New York Revolution Money
Revolution LLC
2008 - 2010 (2 años)
Founding CMO/GM New York for this digital payments company backed by Steve Case's Revolution, Citi and Goldman Sachs. Ran both consumer and partner marketing practices. Company acquired by American Express.
Global Chief Sales and Marketing Officer, DC Comics
Time Warner Inc.
2005 - 2008 (3 años)
Chief Sales and Marketing Officer, GM Digital
Zagat
2003 - 2005 (2 años)
Chief Marketing Officer
Reed Business Information
2000 - 2002 (2 años)
VP Segmentation, Head of Marketing - Affluent Consumer Banking
Chase
1993 - 1999 (6 años)

Formación

MBA, Baker Scholar

BA, Communications, Annenberg School

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Dentsu Aegis Network

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