Título | Altoids Enriques' Tin |
Brief | Altoids’ distinctive tin cases have become a part of pop culture. When the mints are gone, people love to reuse them to protect personal treasures. You never know what you might find inside. In fact, the Internet is filled with photos documenting how people repurpose their tins. Altoids also has a long tradition of print ads playing off the notion of “Curious,” portraying peculiar characters in a characteristically funny and absurd tone.So we combined these traditions in our most recent campaign for Altoids, and titled it, “The Curious Afterlife of a Tin.” |
Agencia | Energy BBDO |
Campaña | Esther's Tin |
Anunciante | Wm Wrigley Jr. Co. |
Marca | Altoids |
Fecha de primera difusión/publicación | 2017 / 4 |
Sector Empresarial | Chocolatinas, golosinas, dulces, chicle |
Sinopsis | Altoids also has a long tradition of print ads playing off the notion of “Curious,” portraying peculiar characters in a characteristically funny and absurd tone. So we combined these traditions in our most recent campaign for Altoids, and titled it, “The Curious Afterlife of a Tin.” |
Medio | Prensa y publicaciones |
Responsable de la creación | Andrés Ordóñez |
Director creativo | Pedro Pérez |
Director creativo | Josh Gross |
Managing Director | Jeff Adkins |
DIRECTOR DE SERVICIO AL CLIENTE | Lianne Sinclair |
Director creativo adjunto | Alejandro Juli |
Director of Print Production | Mary Day |
Print Producer | Marissa Mandarino |
Director creativo adjunto | Agustin Ballerio |
Jefe de cuentas | Layne Steele Paddon |
Director creativo adjunto | Manuel Torres-Kortright |
Supervisor de arte | Jen Garcia |
Responsable de conceptos / redactor | Mishal Jagjivan |
Fotógrafo | Alberto Oviedo |
Fotógrafo | Ben Gamble |
Global Account Director | Jamie DeFer |