|Título||Humanity's First Queue|
|Campaña||Humanity's First Queue|
|Fecha de primera difusión/publicación|
|Sector Empresarial||Grandes almacenes, supermercados|
|Sinopsis||Nobody likes standing in line. It’s what’s left of our reptilian brain, that animal instinct that long ago impelled Sapiens to always serve themselves first in order to survive. The first queue jumper was clearly born at the same time as the first queue and to achieve their goal, they needed a brain that was more creative and craftier than their fellow humans’. This primal ingenuity, totally devoid of scruples, is recreated in this film and reflects what happens in queues every day still today – we have to put up with queue jumpers, or we possibly even are queue jumpers ourselves. So when Monoprix created an application that enables their customers to scan and pay for their purchases directly with their smartphones, without having to queue up at the checkout, they weren’t just putting an end to hours of queuing, but also to thousands of years of moral turpitude.|
|Media Agency||Blue 449|
|Responsable de la creación||Gilles Fichteberg|
|Responsable de la creación||Jean-Francois Sacco|
|Director artístico||Cerise Leclerc|
|Responsable de conceptos / redactor||Louise Mussot|
|Managing Director/Head of Strategic Planning||Sacha Lacroix|
|Director creativo adjunto||Quentin Labat|
|Director de cuentas||Lucile Wissocq|
|Responsable de cuentas de agencia||Justine Ducher|
|Agency TV Producer||Thomas Laurent|
|Planificador estratégico||Sarah Herbain|
|Head of Digital Strategy||Jeanne Neuschwander|
|Community Manager||Calliste Garrabos|
|Social Media Strategist||Charlotte Giraud|
|PR manager||Mélanie Colléou|
|Director de producción||Isabelle Labeylie|
|Assistant Director||Olivier Coulhon|
|Director de fotografía||Marc Gomez del Moral|
|Jefe de decorados||Alexandre Vivet|
|Make-Up Artist||Annabelle Petit|
|Productor de sonido||Matthieu Sibony|
|Productor de sonido||Grégoire Galian|
|Sound Engineer||Sylvain Rety|
|Chief Executive Officer (CEO)||Pascal Crifo|
|Deputy Managing Director||Marion Haan|
|Senior Business Manager||Florence Mary|
|Head of Brand Activation||Fouad Hachani|
|Head of Marketing, Digital & Innovation||Florence Chafiotte|
|Brand & Image Director||Nicolas Gobert|
|Communications and Media Manager||Stéphanie Jallet|
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