Toon Aerts
Director at Czar
Bruxelles, Bélgica
TítuloRespect for the past, trust in the future
Agencia
Campaña Respect for the past, trust in the future
Anunciante Belgian Army
Marca Defence
Fecha de primera difusión/publicación
Sector Empresarial Empleo de los funcionarios, de la policía y del ejército
Sinopsis Defence, the fire brigade and police have an important societal past-, present- and future role. Because when it feels like the earth stops moving and everyone holds their breath, they take action. Defence had this idea translated in a campaign that shows images of tragedies in Belgian history, and the emotional reactions they cause with the public.Think of World War One, the fire in the Innovation shopping mall and, even more recent, the attacks of March 22 at Brussels Airport. All those moments illustrate how law enforcement officers and emergency services jumped into action when everyone else felt powerless.
Medio Televisión
Duración
Postproducción
Productora
COS
MO
Director creativo
Miembro del equipo creativo
Miembro del equipo creativo
Business Director
Responsable de cuentas de agencia
Productor de la agencia
Strategist
Final Artist
Realizador
Productor ejecutivo
Productor
Director de fotografía
Montador
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Sonido

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