Título | World Press Freedom Day |
Título (Lengua original) | Read More. Listen More. |
Agencia | Droga5 |
Campaña | World Press Freedom Day |
Anunciante | UNESCO |
Marca | UNESCO / The New York Times |
Fecha de primera difusión/publicación | 2018 / 6 |
Sector Empresarial | Derechos Humanos |
Lema | Read more. Listen more. Understand more. |
Filosofía | With politicians, organizations and governments seeking to manipulate the news for their own agenda, the media landscape has become increasingly fragmented. What we need now more than ever is empathy for those with whom we might disagree with. So how do you encourage people to step out of their bubbles and push themselves to try to understand points-of-view they otherwise wouldn’t expose themselves to? For World Press Freedom Day, over the thirty of the world’s most prominent news organizations put aside competitive and political differences and came together to tell their audiences to read, listen to and watch their rival publications. All to promote a better-informed society and a better world. |
Medio | Integrated Media/360 Activation |
Duración | |
Creative Chairman | David Droga |
Director ejecutivo de creación | Tim Gordon |
Responsable de conceptos / redactor | Mietta McFarlane |
Director artístico | Luke Chard |
Business Director | Daniella Vargas |
Strategist | Janet Kim |
Group Account Director | Shane Chastang |
Communications Strategist | Jay Potash |
Director de cuentas | Amanda Chandler |
Productor de la agencia | Kelly Appleton |
Montador | Carly Gussert |
Associate Producer | Colin Neff |
Associate Producer | Emily Blumhardt |
Diseñador | Kelsey Plantas |
Music Supervision | Mike Ladman |
Diseñador | Eli Hochberg |
Director de proyectos | Caroline Kosse |
Global Head of PR | Marianne Stefanowicz |
PR Communications Manager | Laurie Parish |
Strategy Director | Nick Maschmeyer |
Communications Strategy Director | Justin Schneider |
Responsable de cuentas de agencia | Susannah Wherry |
Responsable de cuentas de agencia | Jasmine McDavid |
Director of Print Services | Riely Clough |