Over 20 years of experience in advertising and production, having produced hundreds of advertisements in all disciplines and platforms. Produced in Europe, South and Central America, Mexico, Canada and the U.S.
Born the youngest of three boys in my native Guatemala, moved to Mexico prior to arriving in California at the age of 10. Grew up in the Hollywood neighborhood of Los Feliz, “my passion for production and the visual arts started early. I worked at a local video store during my high school years, where I would frequently encounter people in the film industry, including some notable examples: Danny DeVito and writer Frank Miller. While they were checking out their videos, I would start asking questions and would just absorb what they had to say. I’m sure they don’t remember me, nor do they know how influential they were in my life.” Studies: photography and film production, creative leadership and recently enology, the art of wine.