| Título | Social Entertainment Channel |
| Agencia | McCann Worldgroup Romania |
| Campaña | Social Entertainment Channel |
| Anunciante | KFC |
| Marca | KFC |
| Fecha de primera difusión/publicación | 2019 |
| Sector Empresarial | Restaurantes y comida rápida |
| Sinopsis | KFC SEC, an entertainment platform that is considered by the community a space where people come for entertainment while they immerse themselves into what the KFC Brand and products are all about. KFC, a brand that’s all about being real and honest, from its product to its brand philosophy, wanted to inspire realness using the language the target spoke. In order to connect with them, KFC reinvented the social media channels and transformed them into entertainment platforms that launch not products, but web series. Each launch is promote through a web series and all the promo materials resembled movie promotions. |
| Medio | Redes Sociales |
| Duración | |
| Agency | MRM//McCann |
| Productora | UM Romania |
| Productora | Unlimited Communications |
| Director ejecutivo de creación | Catalin Dobre |
| Director creativo | Ion Cojocaru |
| Director creativo | Bogdan Costin |
| Director creativo | Simona Suman |
| Director creativo | Ioana Zamfir |
| Director artístico | Corina Ionita |
| Director artístico | Laura Catea |
| Director artístico | Voicu Cosmin |
| Account Management | Oana Grasu |
| Account Management | Ruxandra Florescu |
| Account Management | Simona Mocanu |
| Director de publicidad | Monica Eftimie |
| Director de publicidad | Monica Douglas |
| Director de publicidad | Tina Cretu |
| Director de publicidad | Gina Zgubea |
| Director de publicidad | Ionela Vacaru |
| Director medios comunicación | Victor Croitoru |
| Director medios comunicación | Doro Boldor |
| Director medios comunicación | Cristian Ene |
| Senior Planner | Andrei Balan |
| Fotógrafo | Catalin Olteanu |
| Producción | George Gugulici |
| Realizador | Ion Cojocaru |
| Director de fotografía | Radu Voinea |
| Productor de la agencia | Tiberiu Munteanu |
| Productor de la agencia | Alexandru Platon |
| Productor de la agencia | Anca Crisan |
| Postproducción | Video Edit Sdn Bhd |
| Post-production Producer | Mirela Muresan |
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