|Marca||Buscompany De Lijn|
|Fecha de primera difusión/publicación|
|Sector Empresarial||Transportes aéreos, de carreteras y marítimos, ferrocarriles|
|Filosofía||We turned 600 buses and trams in Flanders into driving promotional discount coupons by decorating the windows with discount flashes (-20% / -30% / -40% / -50%/-75%). • Stickers inside the bus explained how to participate. • Wait for the bus to pass the place where you want a discount for. • Then take a picture with the discount flash in front, share it using #photopromo on Instagram or via mobile website. • Every week (during 8 weeks) our jury (including Belgian IT-girl Joy Anna Thielemans) selected their 10 favorite pictures. The winners were contacted via social media. • We paid the winners the exact discount from the shop they had photographed.|
|Director creativo||Tim Driesen|
|Director creativo||Iwein Vandevyver|
|Digital Creative Director||Laurent Dochy|
|Business Director||Mieke Van de Gehuchte|
|Project Leader||Charlotte Ghekiere|
|Responsable de conceptos / redactor||Sam de Vriendt|
|Digital Production Director||Bart Segers|
|Diseñador||Lauwri de Pater|
|UX Design||Pieter Nijs|
Anselmo Ramos y Gastón Bigio fueron dos co-fundadores de DAVID. B...
I am a marketing leader with 20+ years experience helping Fortune...
"I strongly believe that what’s happening around us is, in fact,...
I got a journalism degree because I wanted to be an investigative...
Brad Roseberry is an award-winning writer and Creative Director w...
Digital and 360° creative executive who inspires change and foste...
Growing up a competitive swimmer and endurance athlete in Georgia...