Kelly Reedy

Kelly Reedy

CEO/Chief Creative Officer – Partner at LRXD
Denver, Estados Unidos

Sumario

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Experiencia en el sector

Mis creaciones

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5041 Cheers

Cheers

MARCA:
Jenny Craig
AGENCIA:
LRXD

Positions

CEO/Chief Creative Officer – Partner
Role:
Leads business strategy and creative for the agency’s clients. Aligns our team and the client’s team into a unified force. Assures work and communication is hitting the big-picture objectives. 
Achievements: 
• Secured relationships with four innovation brands within Coca-Cola
• Global positioning for 4.5 billion-dollar nutrition brand, Herbalife
• Converted Jenny Craig to a direct response company and officially turned the brand around
• Reignited five legacy restaurant groups to renewed success, including: Which Wich, Tavern, Garbanzo Mediterranean Grill, Granite City Food & Brewery, and Matchbox Food Group
• Launched more than 20 new food or beverage products into retail
• Launched the most complex digital project in the agency's history with CorePower Yoga – 1.3 million daily users
• Encouraged donations of more than $100k to the agency's own experiential music giving platform Cadence & Cause
• Crushed every performance metric in our 50-year agency history for KOA 
5041 Cheers

Cheers

MARCA:
Jenny Craig
AGENCIA:
LRXD

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